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Cyber, Promo & Activation, Digital Strategy, Media, Creativity & Production, Social Media.

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The Opportunity

Beer Pokerthe leading beer sales in Colombia wanted to extend its lead in sales from its competition and increase the awareness in the category with a promotion called "Happy Beerdays", in where on the purchase of 5 beers of the mark on your birthday, had additionally a free.

The Solution

We created the first brewing plant collections in the world, the place where no friend wanted to be there the collector in charge "Armando Bronca" required the debtor to update with outstanding beers through social networks, even as an advocate "Raúl Buenhombre" It offered the solution to pay off your debt and get out of there, with the promotion "Happy Beerdays".

Datapola - the place where any friend you want to be.


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